Works with LinkedIn
Turn LinkedIn leads into registrations, and see what LinkedIn brought.
A LinkedIn Lead Gen Form collects a lead, not a registration. Post each new lead to an address made for LinkedIn with Zapier or Make, and it becomes a registrant as soon as your Zap runs, with a confirmation, a calendar invitation and reminders, counted to its own LinkedIn way in. Posts and graphics are written and sized for LinkedIn, each with its own tracked link, and a session in a live room here can stream to LinkedIn Live.
Try it: write your event in a sentence
What you get
On top of LinkedIn
Leads become registrants
Each lead goes through the same registration as everyone else: the same confirmation, calendar invitation, reminders and waitlist.
Counted as LinkedIn
An address made for LinkedIn counts its leads to a way in named "LinkedIn: <name>", so you see LinkedIn's registrations beside your other sources.
Posts written for LinkedIn
Posts held to LinkedIn's limits, on your own AI key, each carrying its own tracked link. You post them yourself: nothing is posted to your profile for you.
Graphics and speaker cards
Event graphics and "I'm speaking" cards in LinkedIn's sizes, for you, your speakers and your partners.
Stream to LinkedIn Live
A session in a private live room here, on your own Daily or LiveKit account, can be sent to LinkedIn Live with its stream URL and key.
Map the Lead Gen Form's fields
| Send as | From the LinkedIn form | Needed |
|---|---|---|
| Email address | Yes | |
| first_name, last_name | First name, Last name | No |
| company | Company name | No |
| hope | A custom question you added, if any | No |
| event | The event's address name, only for an address made for any event | No |
How it works
- 1
Make an address for LinkedIn
Developers → Webhooks → Receive registrations from other tools, with LinkedIn as its kind, for one event or for any.
- 2
Build the Zap or scenario
Zapier: LinkedIn Ads' New Lead Gen Form Response, then Webhooks by Zapier, POST, JSON. Make: LinkedIn Lead Gen Forms' watch module, then an HTTP request.
- 3
Map the fields
Email, first name, last name and company, as in the table above. Send a test lead.
- 4
Watch it count
Leads show up as registrations from "LinkedIn: <name>" on the event's Promote tab and in the registrants table.
Good to know
- Through Zapier or Make
- LinkedIn's own API for reading leads, Lead Sync, is a separate program a developer applies to. Talk doesn't use it, so leads come through your Zapier or Make account.
- No posting for you
- Talk writes the posts and makes the graphics; you post them on LinkedIn yourself.
- LinkedIn Live needs access
- LinkedIn decides who can stream. Its custom stream gives a stream URL and key an hour before the start. Streaming out works from a private room on your own Daily or LiveKit account.
Questions
Will people who filled in the form get a confirmation?
Yes. A lead posted to the address is registered like anyone else, so they get the confirmation, the calendar invitation and the reminders.
Can LinkedIn Live play inside the room here?
No: LinkedIn doesn't let other sites play its streams. Send the room's call to LinkedIn Live from here, or send one stream to both from Restream.
Do I need LinkedIn's Lead Sync API?
No. A Zapier or Make step on your own account is enough, with no developer application.
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